Compra22 ("we", "our", or "us") is committed to protecting the privacy of our clients, website visitors, and end users. This Privacy Policy explains how we collect, use, share, and safeguard information in connection with our digital marketing services and platform.
1. Information We Collect
We collect information in the following ways:
- Information you provide directly: Contact details (name, email address, phone number) submitted through our contact forms or when engaging our services.
- Automatically collected information: IP address, browser type, operating system, pages visited, referring URLs, and time spent on pages, collected via server logs and analytics tools.
- Advertising data: Campaign performance data (impressions, clicks, conversions, spend) retrieved via the Google Ads API for accounts managed by us on behalf of our clients.
- Cookies and tracking technologies: We use cookies and pixels to analyze website traffic, measure ad performance, and improve our services. See Section 5 for details.
2. How We Use Your Information
We use the collected information for the following purposes:
- Providing, operating, and improving our digital marketing management services
- Managing and optimizing Google Ads campaigns on behalf of authorized clients via the Google Ads API
- Generating performance reports and analytics dashboards for clients
- Communicating with clients about their accounts, campaigns, and our services
- Complying with legal obligations, including applicable advertising regulations
- Detecting and preventing fraud or unauthorized access to our systems
3. Google Ads API Data
Our platform uses the Google Ads API to access, retrieve, and manage advertising data for client accounts where we have explicit written authorization. Specifically:
- We access only the Google Ads accounts that clients have granted us permission to manage.
- We use API data exclusively to provide campaign management, reporting, and optimization services to the account owner.
- We do not sell, share, or use Google Ads account data for any purpose other than direct service delivery to the account owner.
- Google Ads data is retained only as long as necessary to provide the service or as required by law.
- Our use of the Google Ads API and related data complies with the Google Ads API Terms of Service.
4. Information Sharing
We do not sell your personal information. We may share information in the following limited circumstances:
- Service providers: Third-party vendors who assist us in delivering our services (e.g., hosting, analytics), subject to confidentiality agreements.
- Legal requirements: When required by law, court order, or governmental authority.
- Business transfers: In connection with a merger, acquisition, or sale of assets, with appropriate notice to affected parties.
- With consent: When you have given explicit permission for a specific sharing purpose.
5. Cookies and Tracking
We use the following types of cookies and tracking technologies:
- Essential cookies: Required for the website to function correctly.
- Analytics cookies: Help us understand how visitors interact with our website (e.g., Google Analytics).
- Advertising pixels: Conversion tracking pixels (e.g., Google Ads conversion tag) used to measure campaign effectiveness on pages we manage.
You can control cookie settings through your browser preferences. Disabling cookies may affect the functionality of certain features.
6. Data Security
We implement appropriate technical and organizational security measures to protect your information against unauthorized access, alteration, disclosure, or destruction. These include encrypted transmission (HTTPS), access controls, and regular security reviews. However, no method of transmission over the internet is 100% secure.
7. Data Retention
We retain personal information only for as long as necessary to fulfill the purposes described in this policy, or as required by applicable law. Client campaign data is retained for the duration of the service relationship and for up to 12 months afterward for reporting and audit purposes.
8. Your Rights
Depending on your location, you may have the following rights regarding your personal information:
- Access and receive a copy of the personal information we hold about you
- Correct inaccurate or incomplete information
- Request deletion of your personal information (subject to legal obligations)
- Restrict or object to certain processing activities
- Data portability
To exercise any of these rights, contact us at privacidade@compra22.com.
9. Third-Party Links
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. We encourage you to review the privacy policies of any third-party sites you visit.
10. Children's Privacy
Our services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If you believe we have inadvertently collected such information, contact us immediately.
11. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify clients of material changes by updating the date at the top of this page. Continued use of our services after changes constitutes acceptance of the updated policy.
12. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:
- Email: privacidade@compra22.com
- Website: compra22.com
- Country: Brazil